From 9852a7eb1b4921d0d0d3a5510175fc865f5fb1f8 Mon Sep 17 00:00:00 2001 From: Hammer Date: Thu, 29 Jan 2026 16:44:29 +0000 Subject: [PATCH] Update That2ndGuy pitch deck: latest market data, Bad Birdie competitor, 7yr growth streak --- notes | 2 +- projects/that2ndguy-pitch/pitch-deck.html | 11 +++++++++-- 2 files changed, 10 insertions(+), 3 deletions(-) diff --git a/notes b/notes index f33c567..6e2183c 160000 --- a/notes +++ b/notes @@ -1 +1 @@ -Subproject commit f33c5673c2c2cbfcb1d4e0f130d07a7e313424e7 +Subproject commit 6e2183c7b0f12ce9749f72365e9eb87b395b8c93 diff --git a/projects/that2ndguy-pitch/pitch-deck.html b/projects/that2ndguy-pitch/pitch-deck.html index 15d4dae..623f0e2 100644 --- a/projects/that2ndguy-pitch/pitch-deck.html +++ b/projects/that2ndguy-pitch/pitch-deck.html @@ -542,7 +542,7 @@
🔥

Fastest-Growing Demo: 18–34

-

6.3 million on-course players aged 18–34 — now the largest age group. Six straight years of growth.

+

6.3 million on-course players aged 18–34 — now the largest age group. Seven straight years of growth. 2024 saw the largest single-year gain (1.5M) since Tiger Woods's peak in 2000.

@@ -693,6 +693,13 @@ $70-120 Celebrity-dependent, inconsistent + + Bad Birdie + 2018 + Bold prints, irreverent polos, expanding women's line + $50-100 + Pattern-heavy, niche aesthetic + Metalwood Studio 2020 @@ -951,7 +958,7 @@
1

Record Participation

-

47.2M golfers. 6th consecutive year of growth in 18–34 demo. Reach up 30% since 2016.

+

47.2M golfers. 7th consecutive year of growth in 18–34 demo. 2024: largest single-year gain since Tiger's peak.

2